Although social media easily connects people across the world, it can also be limiting for certain groups, such as the visually impaired or deaf. Incorporating these tips in your digital presence can make your platforms more inclusive:
Social Media
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Social media and mental health are words we now see together often.
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People have always come to Facebook to connect with friends around day-to-day life, and celebrate important moments, like birthdays. As such, on May 9, Facebook launched Birthday Stories globally.
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It’s already easy to shop for items discovered on Instagram. But recently, Instagram announced a feature it is testing that allows customers to pay for and manage orders directly within the social platform.
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Long-form advertising has garnered serious popularity recently. Users can’t open Facebook or Instagram without being shown long-form videos and advertisements. And there’s good reason for it: it’s engaging.
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Knowing what to post on your company’s social media accounts can be challenging, but some simple guidelines can help you keep it updated. Certain types of content can perform best for each platform:
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As businesses continue to see the importance of connecting with their customers through social media, the photography used on those platforms takes on even greater significance.