Business

At 3.6 percent, the U.S. unemployment rate is the lowest it’s been in a decade. For comparison, it was 9.9 percent in 2010. Jobs. There are lots out there.

Ohio Gov. Mike DeWine and Senate President Larry Obhof are featured speakers during Small Business Day, slated for June 5 at the Athletic Club of Columbus. The event is sponsored by the National Federation of Independent Business.

Today, when you need to find something, you Google it. If you’re seeking business data, however, that may not be enough.

Could you be benefitting from marketing your products and services on LinkedIn? Recently released reports from Microsoft suggest that you could be. The professional and business-based platform has shown increased levels of engagement recently.

What kills a good presentation almost as much as a lack of preparation? Letting the adrenaline get the best of you.

Starting a business is not easy and jumping into a new venture without support is even more difficult and sometimes risky. Ohio offers the 1^st Stop Business Connection where you can download complimentary information to help you on your entrepreneurial journey.

As a member of the Public Relations Global Network, I will be in the Netherlands when this article appears. According to the Consulate of Netherlands in Ohio, there are at least 19 Holland companies in our state.

Distilling down the why of what you do is the critical first step in business storytelling. Next is compiling the story elements. This is your big idea. Here’s how to unpack your story:

The summer months are a perfect time to check with donors to get feedback on your nonprofit or organization’s performance. Online surveys are the way to go, and they do more than just collect data.

Knowing your audience and your reach, you can use existing Google Analytics data to tailor the content you’re posting on blogs, social media and online articles.