Natural content creators
Other generations haven’t had time to catch up on changes in the digital world. Instead, allow Gen Z to create TikToks or Instagram Reels (so long as it fits your target audience) to ensure your company doesn’t start collecting dust on social media.
Gen Z has been exposed to a more ethnically diverse landscape making them less fazed by differences in race, sexual orientation or religion. With diversity as their norm, Gen Z will bring additional perspectives to support you and your clients.
The third skill and full article can be found on Jones PR’s blog.
– Carolyn Taylor, The Oklahoma 100